August 9, 2023

Nonprofit Rebrand & Website Launch


Client: Katrina Adams, Founder of POC Collaborative
Industry: Nonprofit Community and Economic Development


Katrina Adams envisioned POC Collaborative Resource Center as a beacon for BIPOC communities — a place where collaboration fosters community and economic development. The challenge? Creating an online space that could capture the essence of this vision, making it easy for members to connect, collaborate, and contribute to the collective legacy.


RP Digital Design Studio was thrilled to partner with Katrina and the POC Collaborative to bring this vision to life online. Here’s how we tackled the project:

Website Strategy

Our journey began with a deep dive into the Collaborative’s goals and the needs of its community. We developed a web strategy focused on ease of use, engagement, and resource accessibility, ensuring that the site would serve as a dynamic hub for BIPOC innovation and collaboration.

Website Development

With strategy in hand, we crafted a website that not only looks beautiful but also functions as the heart of the Collaborative’s mission. Key features include a community forum, an events calendar for upcoming workshops and gatherings, and a resource library filled with tools for economic and personal growth. Every element of the site is designed to empower users to engage, learn, and contribute to their community’s legacy.


The new POC Collaborative website is more than just a site; it’s a digital home for a community dedicated to uplifting BIPOC voices and fostering entrepreneurial innovation. With improved functionality and strategic design, the Collaborative is now equipped to activate community resources more effectively and sustain its invaluable work.

Inspired by the power of collaboration and community? Visit the POC Collaborative’s new site to see how we can help elevate your mission online. Let’s create a space that celebrates and amplifies the legacy of your community together.