Built to Lead
We build brands for the rooms you're already in
Your reputation walks into rooms your website hasn't caught up to yet.
People who've worked with you? They get it. They refer you, they vouch for you, they use words like "brilliant" and "she just gets it."
But a stranger who Googles you before a meeting? They're working with whatever your website says. And if your site is still living in the era where you were figuring it out, that's the version of you they're meeting first.
That gap costs more than it looks like. The speaking invite goes to whoever looked most ready. The grant reviewer keeps scrolling. The premium client picks someone who appeared to be the obvious choice even when you clearly weren't.
That's why we're here.
RP Digital Design Studio works with established professionals who've outgrown their brand. We build websites and brand systems that communicate what your reputation already does in person — signal authority, attract the right people, and make someone say "yes, this is the one" before you've even hopped on a call.
You've already done the work to get here. Your brand should show it.
Values
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Assignment and Alignment
We partner with clients who know their work is part of a bigger mission and we treat every assignment with care. Meaningful work flourishes when it's rooted in something deeper than profit. That foundation shapes how we show up, what we build, and who we build it for.
Integrity Isn't Optional
Trust is our currency and we don't spend it carelessly. We show up to every project with clear communication, honest timelines, and a commitment to work that honors what's been invested — in us and in the work itself. When we say we'll do something, we do it. That's not a policy. It's just how we operate.
Legacy Over Likes
We believe in designing for longevity, not trends. That means building systems flexible enough to grow with you and timeless enough to still work when the algorithm changes, the offer evolves, or the audience expands.
Collaboration Is Key
The best work doesn't happen in isolation. We build with people, not just for them — bringing clients, collaborators, and creative partners into a shared process rooted in trust and mutual investment. Every decision is made together because when everyone is aligned on the vision, the outcome reflects it.
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Our Focus
We're not a full-service agency and we don't want to be. We go deep in three areas because that's where we create the most impact.
Strategy
Positioning, messaging, and the clarity that makes every design decision intentional.
Creative
Visual identity systems built to signal authority across every touchpoint, from client presentations to speaking stages.
Design
Websites and ongoing design support built for the outcomes you're actually pursuing — not just the ones that look good on a portfolio.
RP Digital Design Studio is a small but mighty studio supported by a trusted network of strategists, designers, and developers.
You get the personalized attention of working directly with Raven, plus the expertise of a full creative team when your project needs it.
Small enough to care about your specific vision yet experienced enough to execute it fully.
I started this studio because I kept watching capable leaders get passed over for opportunities they'd earned — not because they weren't qualified, but because their brands didn't signal they were.
Since 2019, I've worked with consultants transitioning to thought leadership, nonprofits positioning for major funding, and creators building viable businesses — helping them close the gap between their real impact and how they show up online. Not just making things look good. Making sure their presence matches the rooms they're already in.
After realizing burnout wasn't part of the assignment, I stopped operating like an overlooked freelancer and built something intentional instead. A studio designed for sustainable, long-term growth — designed better, not more, with systems and a clear point of view.
That same approach shapes every client project: clarifying your message, streamlining your brand systems, and building a presence that finally matches the level you're operating at.
Raven Ponder
Designer, Founder, & Systems-Thinker
more deets
Team Matcha, always.
Coffee just isn’t my thing.
Therapist or educator.
Ziplining is a favorite, but I’m game for most adrenaline activities.
Trap jazz or worship are almost always in rotation and on repeat.
Currently raising seven green babies like a proud plant mom.
My client roster spans from universities, fintech companies, nonprofits and everyday service pros—I think niches aren't a requirement.
Consulting & Advisory
Mental Health
Wellness & Fitness
Finance & Accounting
Nonprofit & Social Impact
Hospitality & Food
Creatives & Content Creators
Education
Coaching
Legal & Law
Birth & Motherhood
Jewelry & Artisan
Science & Research
Styling & Beauty
Athletics
Startups
Clients
We're more than a design studio. From independent consultants to established organizations, our clients have trusted across various industries, business models, and brand challenges.
