Client: Devin Owens, DEI Advocate & Marketing Expert
Industry: Marketing and DEI Advocacy
Challenge
Devin has been a long time partner, client and now friend of RP Digital Design Studio. She had a clear vision: to rebrand a website that not only highlights her expertise in marketing and DEI advocacy but also serves as a hub for change. She was shifting from her agency, Less the Agency, back to a consultant. In the ever-evolving landscape of digital marketing, Devin sought a platform that could effectively communicate her mission, engage her audience, and showcase her services.
Solution
Leveraging our Design Sprint service, we embarked on a focused, fast-paced journey to transform Devin’s vision into reality. Here’s how we tailored our approach:
Rapid Development
Our Design Sprint was a whirlwind of ideation, prototyping, and testing, all aimed at creating a website that resonates with Devin’s mission. By compressing months of work into a few focused weeks, we ensured that Devin’s message of diversity, equity, and inclusion was ready to make an immediate impact.
Strategic Design
The website’s design is a reflection of Devin’s DEI advocacy and marketing savvy. We crafted a user experience that’s not just visually appealing but also intuitive, making it easy for visitors to navigate, learn, and connect with Devin’s work.
Outcome
The new site: devinowens.com is more than a digital portfolio; it’s a platform for advocacy. With its strategic design and content, the site has become a cornerstone for Devin’s mission, enabling her to reach a wider audience, inspire action, and drive forward the conversation on DEI in marketing.
Inspired to make your mark on the world with a website that stands for something? Get in touch with RP Digital Design Studio, and let’s bring your vision to life.
