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Learn what it takes to move people to click, book and buy.
Whether you’re launching a service, selling an offer, or simply trying to get seen online, this free 5-step guide shows you how to build a landing page that captures attention, builds trust, and drives real results so your website starts working for you.
After working with 60+ service providers, I’ve seen that most landing pages miss the mark because they skip the story that connects message, layout, and next step.
Inside this guide, you’ll learn how to create a page that does the heavy lifting for you. You know the one that turns curiosity into into clients, not casual viewers.
If your page looks good but still isn’t converting, you don’t need to start from scratch — you just need to focus on what really moves people to take action.
New here? I'm raven.
I build brands and websites that connect story, strategy, and sales.
When I first started designing websites, I thought the visuals were everything. The color palette, the layout, the aesthetic — all of it. But after working with 60+ service providers, consultants, and small teams, I realized something deeper: design only works when the message does.
Most people don’t need a full rebrand — they need clarity on how to tell their story in a way that moves people to take action.
That’s why I created Landing Page Essentials. A guide that breaks down what actually makes a page convert — the same strategy I use when designing $5K websites for my clients.
Because your website shouldn’t just look good. It should work.
- The 5 sections every high-converting landing page needs
- What each section’s real purpose is (and how to nail it)
- Simple design and content tips that make your page feel effortless and effective
What's Inside