Project Potluck

Nonprofit advancing equity and leadership for People of Color in the CPG industry.

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    The Brief

    Project Potluck is a nonprofit creating community and career pathways for People of Color in the consumer packaged goods (CPG) industry. Their team needed a refreshed website that clearly communicated their mission, supported multiple audiences, and could grow alongside their expanding programs and initiatives.

    We worked together with Executive Director, Kathleen and team to take their Squarespace website to a new WordPress website with clear navigation, flexible layouts, and intentional storytelling that reflects the heart and scale of their work.

    Before We Started

    After

    We love the final product and can’t wait to work with Raven again for the next phase!

    Raven made the process less intimidating – I never felt like the workload was too much. She did a great job of pacing everything out, communicating what was needed and provided extra assistance and resources along the way. 

    Kathleen, Executive Director

    WordPress Nonprofit CPG Website Design

    Collaborators

    Copywriting: Kristen Noelle

    Development: Liane

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    As a multi-disciplinary designer, I get hype about a lot of things. Specifically strategy, storytelling, and partnering with those who have big ideas to make an impact.

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    Hi, I'm Raven! Brand strategist & website designer

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