DEI Advocate & Marketing Expert Website Launch

Devin Owens’ leap into the digital forefront with a new website that amplifies her voice as a DEI advocate and marketing expert, blending strategy and creativity to inspire change.

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    Devin Owens

    Challenge

    Devin has been a long time partner, client and now friend of RP Digital Design Studio. She had a clear vision: to rebrand a website that not only highlights her expertise in marketing and DEI advocacy but also serves as a hub for change. She was shifting from her agency, Less the Agency, back to a consultant. In the ever-evolving landscape of digital marketing, Devin sought a platform that could effectively communicate her mission, engage her audience, and showcase her services.

    Solution

    Leveraging our Design Sprint service, we embarked on a focused, fast-paced journey to transform Devin’s vision into reality. Here’s how we tailored our approach:

    Rapid Development

    Our Design Sprint was a whirlwind of ideation, prototyping, and testing, all aimed at creating a website that resonates with Devin’s mission. By compressing months of work into a few focused weeks, we ensured that Devin’s message of diversity, equity, and inclusion was ready to make an immediate impact.

    Strategic Design

    The website’s design is a reflection of Devin’s DEI advocacy and marketing savvy. We crafted a user experience that’s not just visually appealing but also intuitive, making it easy for visitors to navigate, learn, and connect with Devin’s work.

    Outcome

    The new site: devinowens.com is more than a digital portfolio; it’s a platform for advocacy. With its strategic design and content, the site has become a cornerstone for Devin’s mission, enabling her to reach a wider audience, inspire action, and drive forward the conversation on DEI in marketing.

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    As a multi-disciplinary designer, I get hype about a lot of things. Specifically strategy, storytelling, and partnering with those who have big ideas to make an impact.

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    Hi, I'm Raven! Brand strategist & website designer

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